Basic Process of Marketing Online

Step #1:

Generate leads and collect contacts such as email address in a list through paid or free methods.

Step #2:

Put these prospects through a funnel to "warm" them up through educational style marketing and offer a low ticket front end sale.

Step #3:

The prospects and customers are then segmented from the list, and are put into a separate funnel.

Step #4:

Continue to offer value and low ticket items to new or existing prospects. Follow up and expand the market within the existing customers through auto-responder.

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